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Shameel Joosub

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Shameel Joosub
Shameel Joosub
NationalitySouth African
EducationBachelor of Accounting Science (Honours), University of South Africa
Master of Business Administration, University of Southern Queensland
Advanced Management Programme, Harvard
OccupationBusiness executive
CompanyVodacom
TitleChief Executive Officer, Vodacom Group

Mohamed Shameel Aziz Joosub is a South African telecommunications executive who has been Chief Executive Officer of Vodacom Group, the Johannesburg-listed mobile operator majority owned by Britain's Vodafone, since 2012.[1] Joosub joined the company in March 1994, the year the operator launched its first commercial services in South Africa, and spent most of the following three decades inside the Vodacom and Vodafone group.[2][3]

Before becoming group chief executive, Joosub ran the Vodacom Service Provider Company from 2000 to 2005 and was managing director of Vodacom South Africa from 2005 until early 2011. He then spent about 18 months as chief executive of Vodafone Spain, a period in which the Spanish business's profits fell sharply amid recession and intense competition.[2][3] He returned to Johannesburg in September 2012 and succeeded Pieter Uys at the head of the group.[4][3]

As chief executive, Joosub has moved the group from a largely South African mobile business towards a pan-African group with large financial services operations. Deals agreed or completed during his tenure include the purchase of a 34.9 percent effective stake in Kenya's Safaricom from Vodafone in 2017, the R48.1 billion acquisition of a 55 percent stake in Vodafone Egypt in 2022, a stake in South African fibre group Maziv that cleared competition authorities in 2025 after more than three years, and the purchase of a further 20 percent of Safaricom that gave Vodacom majority control on June 30, 2026.[5][6][7][8] He has also sat on the executive committee of Vodafone Group since April 2020, with responsibility for its African operations.[9][1]

Joosub's tenure has also included the long dispute with former employee Nkosana Makate over the "please call me" service. In 2016 the Constitutional Court gave Joosub, as group chief executive, the job of setting Makate's compensation if negotiations failed. His 2019 determination of R47 million was challenged in the courts for six years before the parties settled out of court in November 2025.[10][11] As of October 2026 he remains group chief executive, and Joosub has led the group through its first months as the controlling shareholder of Safaricom.[12][13]

Early life and education

Joosub holds a Bachelor of Accounting Science (Honours) degree from the University of South Africa (Unisa) and a Master of Business Administration from the University of Southern Queensland in Australia, and has completed the Advanced Management Programme at Harvard.[1][4] According to a 2010 TechCentral profile, Joosub joined the operator in March 1994 after completing his articles, the training period that leads to qualification as an accountant.[2]

Career

Early years (1994 to 2005)

Joosub started at the operator in March 1994, shortly after it was founded and in the same year it began commercial service in South Africa.[2][4] He was one of the company's early employees and worked under its founding chief executive, Alan Knott-Craig, who later led rival Cell C. In 2012 TechCentral described Joosub as "in many respects" Knott-Craig's protégé, and Joosub said of his former boss that year: "He gave me a lot of opportunities."[14][15]

From 2000 to 2005 Joosub was managing director of the Vodacom Service Provider Company.[2][3] Joosub was first appointed to the group board in 2000 and served on it until March 2011.[1]

Managing director of Vodacom South Africa (2005 to 2011)

In 2005 Joosub was named managing director of Vodacom South Africa, the group's largest operation, a post he held for about five years.[2][16] In the 2010 financial year, when Pieter Uys was group chief executive, the annual report showed that Joosub was paid R9.5 million, down from R18.7 million the previous year.[17]

In December 2010 TechCentral reported that Joosub was about to leave for a senior post at its parent company, and then that the post was the top job at Vodafone España. The publication called the move "a blow to Vodacom", noting that in the year to March 2010 Vodafone's Spanish business had contributed GBP 5.7 billion of revenue and GBP 1.3 billion of operating profit to the group.[2][16]

Chief executive of Vodafone Spain (2011 to 2012)

Joosub took over Vodafone Spain in April 2011 from Francisco Román.[3] According to his official biography, Joosub was seconded to the Spanish business in March 2011, when he left the group board.[1] His time in Spain coincided with recession and high unemployment. Vodafone's results for the year to March 31, 2012, his first full year in charge, showed Spanish service revenue down 9.4 percent and EBITDA down 24.9 percent, with the EBITDA margin five percentage points lower and adjusted operating profit down from GBP 915 million to GBP 566 million. Vodafone blamed "intense competition, continuing economic weakness and high unemployment". Over the same period the Spanish unit added a net 89,000 customers, to 17.7 million, grew fixed-line revenue by 7.3 percent and grew mobile data revenue by 18.4 percent.[3] TechCentral summed up the period in the headline "Joosub leaves mixed legacy in Spain".[3]

In 2026 TechCentral's editor wrote that Joosub had run Vodafone Spain "from early 2011 to August 2012", the period in which the Spanish market began to move from a three-operator oligopoly to a much more competitive, lower-margin sector. The editor linked that experience to Joosub's later warnings about fragmentation in South Africa's mobile market.[18]

Appointment as Vodacom Group chief executive (2012)

On July 5, 2012 Vodacom announced that Pieter Uys would step down as group chief executive and that Joosub would replace him. Joosub was to return in September 2012 and formally take over the top job after a handover period, with Uys leaving on March 31, 2013.[4][3] TechCentral reported that it had heard of the planned change as early as May 2012, but had held off publishing after Uys and a Vodacom spokesman denied it.[4] The publication's editor noted that it was unclear whether Uys was leaving by choice or had been nudged by Vodafone.[19] Joosub rejoined the group board in September 2012, and his official biography gives 2012 as the start of his tenure as chief executive.[1]

Competition with Cell C and early tenure (2012 to 2016)

Three weeks after returning, Joosub cut the operator's international call rates to 51 destinations to 89c a minute, undercutting a 99c rate introduced by Cell C under Knott-Craig. "We will react to the competition and beat the competition," he told journalists in Sandton. "There will be times when competitors do things before you do and you react to it. The point is not just matching it, but giving your customers even better value." He added: "It's great competing with Alan."[15] TechCentral noted that Joosub's company held about 50 percent of South Africa's mobile market, and that its earlier response to Cell C's price cuts, a "Freedom 99" prepaid product, had been withdrawn because the correct regulatory processes were not followed.[14]

Over the next few years Joosub became a prominent voice in South Africa's arguments over telecommunications regulation. In October 2013 he said draft regulations from the regulator, the Independent Communications Authority of South Africa (Icasa), on mobile termination rates had "spooked investors". He supported lower rates in principle but called the proposed asymmetry in favour of smaller operators "just ludicrous". Knott-Craig, speaking at the same event, replied: "Don't give me this long faff story about asymmetry, because I don't buy it."[20] In 2014 Joosub defended Vodacom's decision to join MTN in suing Icasa over the cuts. He argued that the regulator had not done the cost study the law required, and said Joosub's company had cut its average effective price per minute by 22 percent in the previous year.[21]

In May 2014 Joosub discussed the group's offer to buy fixed-line operator Neotel and a planned relaunch of the M-Pesa mobile money service in South Africa.[22] He presented the Neotel bid chiefly as a way to gain spectrum while the government delayed licensing frequencies for 4G services.[23] In August 2015 he bought 26,608 Vodacom shares at an average of R139.18 each, almost R4 million in total, according to a notice published by the JSE.[24]

From 2015 Joosub argued publicly for regulation of "over-the-top" internet services such as WhatsApp. He said they were a "double-edged sword" that drove data growth without investing in networks, while insisting that the operator would not block them.[25] In a January 2016 interview after a parliamentary hearing on the subject he said: "Networks won't become dumb pipes... Data is investment hungry. That ecosystem has to continue to invest."[26] Later in 2016 he discussed the launch of the Vodacom On Demand video service, a planned internet of things network and the "data must fall" protests over data prices.[27]

African expansion and Safaricom stake (2017 to 2021)

In May 2017 Vodacom agreed to buy 87.5 percent of Vodafone Kenya from its parent in a share deal worth about R35 billion. Vodafone Kenya's only asset was a 39.9 percent stake in Safaricom, so the deal gave Vodacom an effective 34.9 percent of Safaricom and more than doubled the size of its international business. Joosub said the group would look for further acquisitions in Africa, but only in markets where it could add at least 10 million customers and where targets were already leaders or significant players. He said the company was not interested in "distressed assets".[5]

In a 2018 interview Joosub discussed Icasa's rules on data expiry, the Electronic Communications Amendment Bill and the operator's need for more spectrum. He argued that South Africa should allocate spectrum for 5G without waiting for the wider policy deadlock to be resolved.[28]

In November 2019 Vodacom announced that Joosub would represent the group on the Vodafone executive committee from April 2020. Later that month the group rejected as "spurious, baseless and untrue" a TechFinancials report, based on an unnamed source, that he had quit to take a new Vodafone Africa role. "To be clear, Shameel Joosub remains the CEO of Vodacom Group," a spokesman said.[29] According to his company biography, Joosub joined the Vodafone Group executive committee in April 2020 and is responsible for all of Vodafone's African operations.[9][1]

In February 2020 Joosub said the group would take over management of Vodafone Ghana from April, without any transfer of assets. He told Bloomberg that after Vodafone's planned sale of its Egyptian business, "the focus will be on sub-Saharan Africa under Vodacom".[30] In the event, it was Joosub's group that bought Vodafone's controlling stake in Vodafone Egypt, in a deal announced in 2021.[31] In May 2020 Joosub split the group's South African operation into a standalone company under a new managing director, Balesh Sharma, who reported to Joosub. Joosub said the change would let the group oversee "all operations across its African footprint" and grow its financial and digital services.[32] Around the same time Vodacom and Safaricom took over the M-Pesa brand and platform from Vodafone through a joint venture, and said they intended to bid for a licence in Ethiopia.[32]

Egypt, Ethiopia and load shedding (2021 to 2024)

On November 10, 2021 Vodacom announced that it would buy Vodafone Group's 55 percent stake in Vodafone Egypt, its first move into North Africa. Joosub said the deal would extend the group's population coverage to more than 500 million people in countries making up more than 40 percent of Africa's GDP.[31] Because Vodafone owned both the buyer and the seller, he said the group had "implemented appropriate governance controls to ensure the transaction was and is negotiated, evaluated and executed on an arm's length basis".[31] The deal completed in December 2022 for R48.1 billion, paid with 242 million new Vodacom shares and R10.8 billion in cash, and raised Vodafone's stake in Vodacom from 60.5 percent to 65.1 percent.[6]

Under Joosub, Vodacom also entered Ethiopia in 2022 through Safaricom Ethiopia, in which it took a direct 5.7 percent stake as part of a consortium.[33][34] Start-up losses there weighed on group earnings for several years.[33]

From 2022 Joosub was also the main industry voice on the effect of South Africa's power cuts. As chairman of the newly formed Association of Comms and Technology, whose founding members included Vodacom, MTN, Cell C, Telkom, Rain and Liquid Intelligent Technologies, he warned in December 2022 that the money operators spent on batteries, generators and diesel could otherwise have gone on rural coverage and lower prices.[35] In May 2023 he said: "The power situation is critical. It's been disastrous for us." He said Vodacom South Africa had spent more than R4 billion on backup power since 2020 and kept its network availability at 94 percent even during stage 6 load shedding.[36]

Maziv, Safaricom control and "Vision 2030" (2024 to present)

From 2021 Joosub pursued a deal under which Vodacom South Africa would take a co-controlling stake of 30 to 34.95 percent in Maziv, the parent of fibre companies Vumatel and Dark Fibre Africa. Competition authorities opposed it: the Competition Tribunal blocked the deal on October 29, 2024. The Competition Commission later changed its position after the parties offered further concessions, and the Competition Appeal Court approved the transaction in August 2025.[37][7] The deal was completed in December 2025, contributing fibre assets and cash worth R12.6 billion for a 30 percent stake.[38]

In June 2025 Joosub's group made Mohamed Abdallah, chief executive of Vodafone Egypt, head of all its international markets. The heads of the Democratic Republic of Congo, Lesotho, Mozambique and Tanzania businesses now report to him, and he reports directly to Joosub.[39] In November 2025 the group signed an agreement with Starlink to resell satellite services to businesses in Africa and to use satellite backhaul in rural areas. Joosub said low-Earth orbit technology would "help bridge the digital divide where traditional infrastructure is not feasible".[40]

On December 4, 2025 Vodacom agreed to buy 15 percent of Safaricom from the government of Kenya and a further 5 percent from Vodafone, at KSh34 a share, for about US$2.1 billion (about R36 billion), raising its stake from 35 percent to 55 percent. Joosub called it a "pivotal step" in the group's Vision 2030 strategy.[41] The purchase from the Kenyan state was frozen by a Nairobi high court order in March 2026 after petitioners challenged it on constitutional grounds. In May Joosub said the company was "a little bit in the court's hands".[42] Kenya's Court of Appeal stayed the freeze on June 26, 2026, and the deal closed on June 30. Joosub called it "a landmark moment for Vodacom, for Safaricom and for the communities we serve across East Africa". The appeal court did not rule on whether the sale was lawful, and the constitutional petitions were left before the high court.[8]

TechCentral named Joosub one of its South African technology newsmakers of 2025, citing the Maziv and Safaricom deals.[43] As of October 2026 he remains Vodacom Group chief executive. In September 2026 the group announced board changes that will see chairman Saki Macozoma retire in July 2027, but it announced no change to the chief executive role.[12]

Leadership and management style

Reporters have described Joosub as willing to compete hard on price. On his return in 2012 Joosub said the operator "is not going to roll over" against Cell C.[15] TechCentral's editor, in naming him a 2025 newsmaker, wrote that he "lets performance speak louder than fanfare", delivering large deals while dealing with tough competition at home.[43]

His approach to capital spending is tied to a fixed share of revenue. In 2025 Joosub explained that the group set capital expenditure using a capex-to-sales guidance range of 13.5 to 14 percent and then allocated it between markets.[44] In 2024 he said the group remained committed to capital expenditure of 13 to 14.5 percent of revenue despite weaker earnings.[33] In May 2026 he said the R12 billion capital budget for South Africa in the 2027 financial year would not change even as memory shortages raised equipment prices.[45]

On acquisitions, Joosub set out criteria in 2017: the group would buy only where it could add scale and where targets already led their markets.[5] In 2026 he said the group was open to small bolt-on deals in enterprise services but wary of deals that added scale without adding profit.[38]

He has repeatedly argued against market fragmentation. In 2025 he warned that South Africa's roughly 30 mobile virtual network operators (MVNOs) might not be sustainable, saying European markets with "lots of players and lots of regulation" had fragmented while more consolidated markets were "seeing much better results".[46] He has also backed the "fair share" idea that large internet companies should pay towards networks. In 2023 he said: "Fair play says you can use the network, but you have to pay for it. 5G is a disaster in Europe because the telcos are not making money anymore."[47]

Joosub has spoken openly about structural decline in parts of the business. In May 2026 he said mobile voice revenue was following the same decline as SMS, as customers moved to services such as WhatsApp voice, and that data growth had to be "big enough to offset some of the structural voice decline". He conceded that repricing some prepaid offers had "ended up with a bit of a negative result".[48]

Major deals and strategic decisions

  • Safaricom (2017): purchase of 87.5 percent of Vodafone Kenya, giving an effective 34.9 percent of Safaricom, in a share deal worth about R35 billion.[5]
  • Vodafone Ghana (2020): Vodacom took over management of the Ghanaian business from April 2020, without any transfer of assets.[30]
  • Group restructuring (2020): Vodacom South Africa made a standalone operating company, with Balesh Sharma as managing director.[32]
  • Vodafone Egypt (2021 to 2022): acquisition of a 55 percent stake from Vodafone Group, announced at about R41 billion and completed at R48.1 billion. On completion the dividend policy was simplified to at least 75 percent of headline earnings.[31][6]
  • Ethiopia (2022): entry through Safaricom Ethiopia, with a direct 5.7 percent stake.[33]
  • Maziv (2021 to 2025): a co-controlling stake in the fibre group, approved on appeal in August 2025 and completed in December 2025 with a R12.6 billion contribution of assets and cash for 30 percent. Vodacom put in a further R800 million in the quarter to June 2026 to support Maziv's Herotel transaction.[7][38][13]
  • Starlink (2025): agreement to resell Starlink services to business customers and to use satellite backhaul in rural areas.[40]
  • Egyptian spectrum (2026): Vodafone Egypt secured 2x10 MHz in the 1.8 GHz band under a government programme, with Vodacom expecting to book an intangible asset of about US$350 million (R5.6 billion).[49]
  • Safaricom control (2025 to 2026): acquisition of a further 20 percent effective interest, valued by Vodacom at R35 billion, completed on June 30, 2026.[8]
  • Dividend policy (2026): in July 2026 Vodacom lowered its minimum payout from 75 percent to 65 percent of headline earnings to fund growth and reduce debt. Joosub said he expected the dividend per share to grow in the 2027 financial year at the new level.[13]
  • AI lab (2026): launch of the Vodacom AI Lab with the University of Johannesburg and Amazon Web Services. Joosub said: "For too long, universities have developed exceptional talent while industry searched for specialised AI and digital skills needed to keep growing."[50]

Financial and market performance

In August 2015, three years into Joosub's tenure, Vodacom had a market capitalisation of about R207 billion, against R345 billion for MTN. Its shares had risen 130 percent over five years against 52 percent for MTN.[24] By early 2024 the share price had been "under intense pressure" for a year, trading at R97.21 on February 2, 2024.[51]

In the year to March 2023 group revenue rose 16 percent to R119.2 billion, helped by the weak rand and the Egyptian acquisition, but earnings per share fell 6.4 percent. Joosub blamed load shedding, higher interest costs, Ethiopian start-up losses and inflation.[36] In the year to March 2024 headline earnings per share fell to R8.46 from R9.48, while service revenue rose 29.1 percent to R120.9 billion and EBITDA rose 24.3 percent to R56.1 billion.[33] The group's customer base, including Safaricom, passed 200 million in the quarter to December 2023, double the 100 million of 2018.[51]

The 2026 financial year, to March 31, 2026, was stronger. Revenue rose 10.1 percent to R167.7 billion and service revenue rose 10.6 percent to R133.6 billion. EBITDA rose 12.8 percent to R62.6 billion and headline earnings per share rose 22.9 percent to R10.53. The full-year dividend was R7.35 a share, up 18.5 percent. Customers reached 237.3 million, and Joosub raised the 2030 customer target to 275 million.[52] Financial services customers, including Safaricom, passed 100 million for the first time, at 103 million, and Joosub raised the 2030 target for that measure to 130 million.[53]

Growth came mostly from outside South Africa. Egypt contributed 29.7 percent of group EBITDA in the 2026 financial year, while South African service revenue grew only 2.1 percent and South African EBITDA fell 1.7 percent to R33 billion.[52][38] After Safaricom was consolidated, the group raised its Vision 2030 group revenue ambition from more than R200 billion to more than R300 billion. In the quarter to June 30, 2026 group revenue rose 5.9 percent to R42.4 billion.[13]

Remuneration

Joosub's pay is disclosed in the group's annual reports:

  • 2019 financial year: R38.3 million total, down 23.9 percent from R50.3 million in 2018, after lower short- and long-term incentives.[54]
  • June 2021: an award of 339,099 forfeitable shares worth R44.4 million, vesting after three years subject to performance conditions.[55]
  • 2025 financial year: R71.1 million total as first reported, up from R61.7 million, including R25.1 million in long-term incentives.[56] Excluding long-term incentives, his R45.9 million was slightly below the R46.3 million paid to MTN chief executive Ralph Mupita.[34] In the 2026 annual report this figure was restated to R78.4 million to include security costs.[57]

Board memberships and outside roles

As of 2026, according to Vodacom, Joosub holds board positions at the group holding company, Safaricom and Vodafone Egypt Telecommunications, as well as subsidiary boards across the group.[1] He sits on the board of Business Leadership South Africa and is chairman of the Association of Comms and Technology, the South African telecoms industry association.[1][35] He is a member of the Vodafone Group executive committee, responsible for its African operations.[1]

Controversies

"Please call me" dispute

Nkosana Makate, a former Vodacom trainee accountant, proposed the idea for a free callback message service in 2000. It launched as "please call me" in 2001 and became one of the most used services on the network.[58] In April 2016 the Constitutional Court ordered Vodacom to negotiate compensation with Makate. If negotiations failed, the group chief executive was to determine "reasonable compensation". Justice Chris Jafta wrote that Vodacom's refusal to pay "leaves a sour taste in the mouth".[10]

When negotiations deadlocked, Joosub heard oral and written submissions from both sides in October 2018 and issued his determination in January 2019. The company called the matter "finally settled and closed" and did not disclose the amount. Makate said: "The amount that the CEO has determined is shocking and an insult."[59][60] Vodacom's legal chief said Joosub's figure was final and legally binding unless overturned by a court. Communications minister Stella Ndabeni-Abrahams criticised the company in a tweet she later deleted.[61] The amount was later reported as R47 million.[62]

In February 2022 the high court in Pretoria set aside Joosub's determination and ordered him to recalculate. In February 2024 the Supreme Court of Appeal ordered him to make a new offer on a set formula. Vodacom said that formula would entitle Makate to between R29 billion and R63 billion, with "devastating consequences" for the company.[62][63][64] The Constitutional Court later set that judgment aside and sent the case back to a new appeal panel. Two weeks before the rehearing, on November 4, 2025, Vodacom's board approved an out-of-court settlement. Vodacom had been expected to argue that Joosub's R47 million figure was reasonable, while Makate's lawyers had said he "grossly understated" key inputs.[11] The settlement amount was not disclosed in the 2026 annual report, which TechCentral criticised.[58]

Executive pay and security costs

Joosub's pay has drawn press scrutiny. In June 2026 TechCentral reported that the group was spending about R7.7 million a year on his personal security. A footnote said the line covered "security arrangements provided due to the risk profile of the role". The figure became visible only because the previous year's numbers were restated after the South African Revenue Service ruled that the arrangement was a taxable fringe benefit. The publication noted that the company still did not show the security cost as a separate line, though it disclosed more than most South African companies.[57]

Safaricom court challenge

The 2025 to 2026 Safaricom purchase was challenged in Kenya by petitioners, including opposition leader Kalonzo Musyoka, who argued that the state's stake had been undervalued and that control of M-Pesa data by a foreign buyer needed constitutional scrutiny. A high court bench froze the sale from March 2026.[42] After the Court of Appeal lifted the freeze and the deal closed, Musyoka said the ruling was not an approval of the transaction and warned that any deal closed while the case was unresolved was concluded at risk.[8]

Regulatory disputes

Under Joosub, the operator went to court against Icasa over mobile termination rates in 2014, a stance that led to public clashes with Knott-Craig.[20][21] The Maziv transaction was blocked by the Competition Tribunal in 2024 before being approved on appeal, after a process that took more than three years.[37][7]

Recognition

  • Honorary Doctorate in Management Sciences, Central University of Technology.[1]
  • Honorary Professor of Practice, University of Johannesburg.[1]
  • Named one of TechCentral's South African tech newsmakers of 2025.[43]

See also

References

  1. ↑ 1.00 1.01 1.02 1.03 1.04 1.05 1.06 1.07 1.08 1.09 1.10 1.11 <ref>"Board of directors".Vodacom Group.Retrieved October 29, 2026.</ref>
  2. ↑ 2.0 2.1 2.2 2.3 2.4 2.5 2.6 <ref>"Joosub poised to leave Vodacom".December 21, 2010.Retrieved October 29, 2026.</ref>
  3. ↑ 3.0 3.1 3.2 3.3 3.4 3.5 3.6 3.7 <ref>"Joosub leaves mixed legacy in Spain".July 5, 2012.Retrieved October 29, 2026.</ref>
  4. ↑ 4.0 4.1 4.2 4.3 4.4 <ref>"Uys quits Vodacom".July 5, 2012.Retrieved October 29, 2026.</ref>
  5. ↑ 5.0 5.1 5.2 5.3 <ref>"Vodacom may push further into Africa".May 21, 2017.Retrieved October 29, 2026.</ref>
  6. ↑ 6.0 6.1 6.2 <ref>"Vodacom completes R48-billion Vodafone Egypt acquisition".December 13, 2022.Retrieved October 29, 2026.</ref>
  7. ↑ 7.0 7.1 7.2 7.3 <ref>"Vodacom cleared to buy Maziv after three-year battle".August 14, 2025.Retrieved October 29, 2026.</ref>
  8. ↑ 8.0 8.1 8.2 8.3 <ref>"Vodacom takes the reins at Safaricom in R35-billion deal".June 30, 2026.Retrieved October 29, 2026.</ref>
  9. ↑ 9.0 9.1 <ref>"Executive committee".Vodacom Group.Retrieved October 29, 2026.</ref>
  10. ↑ 10.0 10.1 <ref>"Vodacom loses 'please call me' court battle".April 26, 2016.Retrieved October 29, 2026.</ref>
  11. ↑ 11.0 11.1 <ref>"Vodacom settles landmark 'please call me' case out of court".November 5, 2025.Retrieved October 29, 2026.</ref>
  12. ↑ 12.0 12.1 <ref>"Vodacom recruits former JSE chief Leila Fourie".September 8, 2026.Retrieved October 29, 2026.</ref>
  13. ↑ 13.0 13.1 13.2 13.3 <ref>"Vodacom scales back dividend policy to fund growth push".July 27, 2026.Retrieved October 29, 2026.</ref>
  14. ↑ 14.0 14.1 <ref>"SA cellular war goes nuclear".October 3, 2012.Retrieved October 29, 2026.</ref>
  15. ↑ 15.0 15.1 15.2 <ref>"Vodacom to Cell C: 'We will not roll over'".September 28, 2012.Retrieved October 29, 2026.</ref>
  16. ↑ 16.0 16.1 <ref>"Joosub to take reins at Vodafone in Spain".December 22, 2010.Retrieved October 29, 2026.</ref>
  17. ↑ <ref>"Vodacom pays ex-CEO Knott-Craig R17m".July 7, 2010.Retrieved October 29, 2026.</ref>
  18. ↑ <ref>"Free calls, dead voice and Shameel Joosub's Spanish ghost".April 22, 2026.Retrieved October 29, 2026.</ref>
  19. ↑ <ref>"Mixed signals from Vodacom".July 11, 2012.Retrieved October 29, 2026.</ref>
  20. ↑ 20.0 20.1 <ref>"Joosub, Knott-Craig clash over rates".October 9, 2013.Retrieved October 29, 2026.</ref>
  21. ↑ 21.0 21.1 <ref>"Joosub defends Vodacom's Icasa suit".February 27, 2014.Retrieved October 29, 2026.</ref>
  22. ↑ <ref>"Joosub on Vodacom's big growth plans [video]".May 19, 2014.Retrieved October 29, 2026.</ref>
  23. ↑ <ref>"Say 'no' to Vodacom, Neotel deal".May 22, 2014.Retrieved October 29, 2026.</ref>
  24. ↑ 24.0 24.1 <ref>"Joosub buys millions in Vodacom shares".August 21, 2015.Retrieved October 29, 2026.</ref>
  25. ↑ <ref>"We won't block WhatsApp: Vodacom".November 9, 2015.Retrieved October 29, 2026.</ref>
  26. ↑ <ref>"OTT row: Q&A with Shameel Joosub".January 31, 2016.Retrieved October 29, 2026.</ref>
  27. ↑ <ref>"The TalkCentral Interview: 'Shameel Joosub'".November 14, 2016.Retrieved October 29, 2026.</ref>
  28. ↑ <ref>"Interview: Vodacom Group CEO Shameel Joosub".May 7, 2018.Retrieved October 29, 2026.</ref>
  29. ↑ <ref>"Vodacom rubbishes report CEO Shameel Joosub to step aside".November 28, 2019.Retrieved October 29, 2026.</ref>
  30. ↑ 30.0 30.1 <ref>"Vodacom to take over management of Vodafone Ghana".February 6, 2020.Retrieved October 29, 2026.</ref>
  31. ↑ 31.0 31.1 31.2 31.3 <ref>"Vodacom to buy Vodafone Egypt for R41-billion".November 10, 2021.Retrieved October 29, 2026.</ref>
  32. ↑ 32.0 32.1 32.2 <ref>"Vodacom hires Balesh Sharma as South Africa MD in major restructuring".May 21, 2020.Retrieved October 29, 2026.</ref>
  33. ↑ 33.0 33.1 33.2 33.3 33.4 <ref>"Vodacom profit hit by Ethiopia start-up costs".May 13, 2024.Retrieved October 29, 2026.</ref>
  34. ↑ 34.0 34.1 <ref>"MTN CEO edges Vodacom rival in pay stakes - but just barely".June 18, 2025.Retrieved October 29, 2026.</ref>
  35. ↑ 35.0 35.1 <ref>"Load shedding is crippling telecoms: Shameel Joosub".December 20, 2022.Retrieved October 29, 2026.</ref>
  36. ↑ 36.0 36.1 <ref>"'Load shedding disastrous for Vodacom': Shameel Joosub".May 15, 2023.Retrieved October 29, 2026.</ref>
  37. ↑ 37.0 37.1 <ref>"Blocking Vodacom, Maziv deal 'makes no sense': Pieter Uys".November 17, 2024.Retrieved October 29, 2026.</ref>
  38. ↑ 38.0 38.1 38.2 38.3 <ref>"Pressure builds on Vodacom's South African mobile business".May 11, 2026.Retrieved October 29, 2026.</ref>
  39. ↑ <ref>"Vodacom appoints new CEO to lead international markets".June 3, 2025.Retrieved October 29, 2026.</ref>
  40. ↑ <ref>"Vodacom to take control of Safaricom in R36-billion deal".December 4, 2025.Retrieved October 29, 2026.</ref>
  41. ↑ 42.0 42.1 <ref>"Setback for Vodacom in Kenya".May 19, 2026.Retrieved October 29, 2026.</ref>
  42. ↑ 43.0 43.1 43.2 <ref>"TechCentral's South African Newsmakers of 2025".December 18, 2025.Retrieved October 29, 2026.</ref>
  43. ↑ <ref>"Joosub on Vodacom's next moves - spectrum, subscribers and Starlink".May 19, 2025.Retrieved October 29, 2026.</ref>
  44. ↑ <ref>"Joosub warns of 24 months of pain for phone buyers".May 12, 2026.Retrieved October 29, 2026.</ref>
  45. ↑ <ref>"Vodacom CEO on MVNOs: too many cooks will spoil the mobile broth".November 11, 2025.Retrieved October 29, 2026.</ref>
  46. ↑ <ref>"Vodacom, MTN want internet giants to pay their 'fair share'".August 17, 2023.Retrieved October 29, 2026.</ref>
  47. ↑ <ref>"Voice is going the way of SMS, says Vodacom CEO".May 11, 2026.Retrieved October 29, 2026.</ref>
  48. ↑ <ref>"Vodacom dropping R5.6-billion for spectrum in key market".February 9, 2026.Retrieved October 29, 2026.</ref>
  49. ↑ <ref>"Vodacom taps UJ, AWS to build its AI talent pipeline".July 24, 2026.Retrieved October 29, 2026.</ref>
  50. ↑ 51.0 51.1 <ref>"Vodacom Group tops 200 million customers for first time".February 2, 2024.Retrieved October 29, 2026.</ref>
  51. ↑ 52.0 52.1 <ref>"Vodacom Group customer base swells past 237 million".May 11, 2026.Retrieved October 29, 2026.</ref>
  52. ↑ <ref>"Vodacom's fintech machine tops 100 million customers".May 11, 2026.Retrieved October 29, 2026.</ref>
  53. ↑ <ref>"Vodacom CEO Shameel Joosub takes a big pay cut".June 14, 2019.Retrieved October 29, 2026.</ref>
  54. ↑ <ref>"Vodacom bosses in share options bonanza".June 18, 2021.Retrieved October 29, 2026.</ref>
  55. ↑ <ref>"Vodacom CEO Joosub bags R71m in pay - but taxman will take a big cut".June 17, 2025.Retrieved October 29, 2026.</ref>
  56. ↑ 57.0 57.1 <ref>"The millions Vodacom spends protecting its CEO".June 14, 2026.Retrieved October 29, 2026.</ref>
  57. ↑ 58.0 58.1 <ref>"The missing number in Vodacom's annual report".June 12, 2026.Retrieved October 29, 2026.</ref>
  58. ↑ <ref>"Vodacom settles 'please call me' dispute, but won't disclose terms".January 11, 2019.Retrieved October 29, 2026.</ref>
  59. ↑ <ref>"'Shocking and an insult': Makate rejects Vodacom settlement".January 12, 2019.Retrieved October 29, 2026.</ref>
  60. ↑ <ref>"Vodacom 'can't offer Makate more money'".February 1, 2019.Retrieved October 29, 2026.</ref>
  61. ↑ 62.0 62.1 <ref>"Vodacom vows to fight latest 'please call me' judgment".February 8, 2022.Retrieved October 29, 2026.</ref>
  62. ↑ <ref>"Court blow to Vodacom in 'please call me' saga".February 6, 2024.Retrieved October 29, 2026.</ref>
  63. ↑ <ref>"Top court will hear Vodacom's 'please call me' appeal".August 27, 2024.Retrieved October 29, 2026.</ref>
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